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Jun 5, 2017

New Kohler Experience Center Provides Immersive Product Testing

Kohler launched its latest retail concept—the Kohler Experience Center—in New York’s Flatiron District May 24. The platform focuses on providing a truly experiential product opportunity for design pros and consumers.

The 10,000-square-foot Experience Center features 20 kitchen and bath vignettes for design inspiration and fully functioning displays that allow for product testing across showers, tubs, sinks, and toilets. It also includes a private bathing space for deeply immersive interaction with the company’s Real Rain shower panel, DTV+ digital showering system, VibrAcoustic hydrotherapy, and other shower systems, as well as intelligent toilets.

Along with product browsing, designers can take advantage of Kohler’s specification service, with in-house/in-person support and by-appointment video-conferencing to assist with complex plumbing projects in the U.S. and across the globe.

“We recognized a tremendous need across the industry for a deeper knowledge and insight into how our products work,” says Larry Yuen, president of Kohler's global Kitchen & Bath Group. “From a plumbing perspective, the products that work in a bathroom in Milan are acutely different from those that need to work in a hotel in Dubai, for instance. Our goal with the KEC is to provide design professionals with both the ability to source and resolve all plumbing needs on a global scale from any KEC location.”

The New York space is the first of nine planned Kohler Experience Centers; London, Los Angeles, Singapore, Shanghai, and other international locales are scheduled to open later this year. 

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