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Oct 13, 2019

BlueStar Expands Color Palette to Over 1,000 Colors with New Matte Finishes for the Ultimate Bespoke Kitchen

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BLANDON, Pa., Oct. 3, 2019 --  BlueStar®, manufacturer of high-performance kitchen appliances for the home–and a trailblazer in color innovation–is expanding its customization offerings with a new  Matte Finish collection, available across its entire line.

Now, each of the company's standard colors will be offered in five different finish options, including new Matte, the existing gloss and three textured options, providing designers and consumers with virtually endless possibilities to create completely customizable spaces with more than 1,000 color choices.

"We expanded the Matte Colors Collection to offer designers and home chefs greater creative freedom, in addition to unparalleled product performance," said BlueStar President Eliza Sheffield.

“The kitchen is the core of the home; it's the place where everyone congregates, and where people show off their culinary arts and their creative abilities, whether they're a professional chef or a budding home cook," said Sheffield. "BlueStar has provided this unbelievable palette – with truly phenomenal options for customization – so that designers and homeowners can break the mold and do something different and very personal.”

BlueStar® appliances, including ranges, refrigerators, wall ovens and ventilation hoods, are available in almost any color imaginable. While classic hues and neutrals never go out of style, each year a selection of on-trend colors annually stand out to interior designers and other tastemakers. Looking ahead to 2020, experts predict that color choices will stem from the individual and the feeling that is evoked by a particular color. Homeowners and designers alike are seeking warmth, with 'wellness' cited as a driving inspiration by many trendspotters; colors such as blue and green also awaken the senses by celebrating nature, and the sky and earth. 

As part of the 1,000 colors launch, BlueStar® collaborated with acclaimed Interior Designer Eric Cohler to identify today's top color trends in Matte.  According to Cohler, in addition to the color of the appliance, the   finish can be just as crucial in setting the tone for a kitchen space. Cohler's top five color trends for appliances for the coming year are:   Light Green/RAL 6027, Daffodil Yellow/RAL 1007, Capri Blue/RAL 5019, Water Blue/RAL 5021 and Salmon Pink/RAL 3022.   

"When the Matte finish is applied to some of these trending hues, it softens the color to a more natural, low-tech look, so that the water blues and salmon pinks are even more calming and quiet. A smooth, velvety matte surface provides a rich, warm tone that is soft on the eyes and forgiving on fingerprints," said Cohler.

"As a designer, I love that BlueStar offers virtually any color and unique finishes like Matte. Whereas a glossy sheen sometimes can make a strong color appear a bit too harsh, a Matte finish can actually soften bolder looks. You can even go dark with blacks, deep purples, ruby reds or cobalt blues for a feel that's opulent yet relaxed," added Cohler.

Designed and built in Pennsylvania since 1880, BlueStar® cooking, refrigeration and ventilation products are handcrafted for discerning home chefs who demand restaurant-quality results in their own kitchens.  The award-winning line includes high-performance gas ranges, cooktops, electric and gas wall ovens, complementary kitchen ventilation hoods and premium refrigeration. For additional customization, BlueStar® customers can choose from 190+ colored knobs plus a choice of metal trim finishes, including brass, pewter, and copper, among others. An interactive website tool, 'Build Your Own BlueStar', allows consumers to customize a new BlueStar® appliance before buying. For information, visit BlueStarCooking.com.

 

About BlueStar® Designed and built in Pennsylvania since 1880,  BlueStar® cooking, refrigeration and ventilation products are handcrafted for discerning home chefs who demand restaurant-quality results in their own kitchens.  The award-winning line includes high-performance gas ranges, cooktops, electric and gas wall ovens, complementary kitchen ventilation hoods and premium refrigeration. BlueStar® is the only pro-style appliance brand to offer virtually unlimited options for personalization, including more than 1,000 colors and trims as well as highly customizable cooking surfaces, swing and French oven doors, and restaurant accessories like salamander broilers, charbroilers, Frenchtops and oversized ovens that fit commercial sheet pans. Design a customized BlueStar® appliance online at " Build Your Own BlueStar." For general information, visit  www.bluestarcooking.com.

About  Eric Cohler 
Acclaimed for his distinctive ability to fuse classic and contemporary elements, Eric Cohler is the original "Mixmaster" and designs spaces that look carefully composed yet are luxuriously comfortable. Cohler's extensive experience in both residential and commercial interiors is seen in projects throughout the US, Europe and the Caribbean. His work appears in almost every interior publication and he has made numerous television appearances on CBS, HGTV, Bravo, NBC, PBS, and "The View" on ABC. A well-respected keynote speaker on design, art and collecting, Cohler holds an MS in Historic Preservation from Columbia University's School of Architecture, Planning and Preservation, and a Certificate from Harvard's Graduate School of Design and Oxford's New College. Eric's memoir, " Cohler on Design ," won the Elevate Award in 2016 for the best book on interior design. He is working on his next monograph,  “Cohler on Art,” which is to be published in 2020.

 

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